Will Roney

Book Review – Small Business for Dummies by Eric Tyson and Jim Schell

In Non-Fiction Writing on May 15, 2011 at 21:20

Small Business For Dummies

There are many people who start a small business every year, all around the world. 2011 will be no exception, and it is a key theme of the UK Government that small business has their role in supporting the re-energising of a stagnant economy. The problems that all entrepreneurs face are similar – what is my idea? Where will I get money to grow my business? How will I cope in the meantime?

Small Business for Dummies” by Eric Tyson and Jim Schell takes these problems and adds a title to the very successful “…for dummies” series of books. This book has been written with the aim of providing answers to most if not all of your questions.

The help starts as soon as you turn the front cover over, as there is a tear-out page containing 20 Tips that can be kept as an aide-memoire pinned to the fridge door in case you might forget them.

“…for Dummies” is a very successful ranges of books, with this title being their contender to help small businesses. There are the usual chapters on finding your niche, making your planning effective and finding sources of capital, remembering to make the money work as hard as is possible so that your returns (profits) are greater.

What I like about this book, above and beyond all the other small-business-book offerings, are the chapters on negotiating deals, how to market and how to attract and retain superstar employees. I have yet to find a business book (at any level) that collects together as much information as this and provides it in a eminently readable book.

Aside from the usual disclaimer that reminds UK readers that the specific taxation and legal structures are for US audiences only, there is a lot to commend this book to anyone who is thinking about starting their own business. This is definitely a keeper, and as the book gets updated (the reviewed copy was a 3rd edition, 2008) its value can only grow.

Have you enjoyed this review? If you have, click through and buy the book HERE!

  1. Sorry for the huge review, but I’m really loving the new Zune, and hope this, as well as the excellent reviews some other people have written, will help you decide if it’s the right choice for you.

  2. Thank you for a great post.

    • Glad you like it. If you subscribe, you’ll get them automatically into your inbox.

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