Will Roney

Posts Tagged ‘twitter’

Book Review – Social Media MBA by Christer Holloman

In Non-Fiction Writing on September 11, 2012 at 10:35

The Social Media MBA: Your Competitive Edge in Social Media Strategy Development and Delivery

We all know social media, right? We can converse in Twitter, plan in Facebook and eat in Foursquare. But what if we didn’t know the difference between our LinkedIn and our Tumblr? What happens when we Stumbleupon when we should be using Delicious? Read the rest of this entry »

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Book Review – 365 Social Media Tips by Karen James

In Non-Fiction Writing on March 18, 2012 at 20:51

365 Social Media Tips: A year of ideas for marketing your business via LinkedIn, Twitter, Facebook and more!

How well do you understand new media, and the tools for getting your message out to the masses? Of course there’s Facebook, Twitter and maybe even LinkedIn if you’re being a little professional about it. But are you managing to harness these websites properly, and is there anything that you can do to make the situation better? Read the rest of this entry »

Book Review – Twitter Your Business, by Mark Shaw

In Non-Fiction Writing on March 21, 2011 at 10:42

There are few big internet companies that truly have a global presence. Facebook and Google are two, and a third is Twitter. Launched in 2006 it has changed the immediacy of news and events all around the world. In five short years, messages and promotions of 140 characters or less have revolutionised how we all communicate and it has changed the world forever. For the uninitiated, Twitter can seem a little fast-flowing and daunting compared to the more sedentary Facebook. I use these terms loosely as in the world of the Web nothing is truly slow.

In Mark Shaw’s book “Twitter your Business”, he attempts to guide the reader into this stream of thought and provide a way for a business to tap and harness the power of Twittering.

A basic understanding of Twitter terminology is provided – do you know your @replies from your #hash tags, DMs or Retweet? There are basic descriptions of what these all mean, and this is the mark of the book that it provides the basics, but also advanced stuff like knowing what time in the day for your tweets to have maximum impact, and whether a dashboard program such as Hootsuite or Tweetdeck might be a better solution than interacting directly with the http://www.twitter.com site.

With additional information that allow the user to understand how effective their business exposure on twitter is, this book is a good foundation in understanding the micro-messaging phenomena. Anyone who is starting out on Twitter and doesn’t purchase this ebook will be disadvantaged. They will be looking in many places for the same information that is provided here in one place. An excellent guide to twittering..

This book review was originally published on Family Friendly Working, a site packed with advice on flexible work for mums and dads.

Have you enjoyed this review? If you have, click through and buy the book HERE!